The Business of Survival

How small businesses are to survive these harsh economic times is a difficult question. Perhaps a 1,000 year old business can offer advice.

Image via nytimes.com

Japan has many businesses that have lasted longer than a century and some much longer.

These companies usually favour tradition and legacy over profit and growth.

If there is anyone who’s learnt a thing or two about surviving an economy-crippling pandemic, it will be these businesses.